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Every year new digital marketing trends come and go, but some evolve to make it to the next year too. So today, here we are to get a quick sneak peek into the top 3 digital marketing trends you are going to observe, change the things we do, throughout this year. And we at ExpressBizSite will be right here to help you in any way possible.
So, let’s get started, shall we?
1. Smart Evolving Chatbots
Chatbots, yes they are a thing. And they have been playing a critical role in the digital marketing world for a long time in quite a friendly manner to significantly improve customer experience. In the past few years they have become far more responsive, and by 2022 they are expected to help business save over $8 billion per year.
So, digital marketing consultants suggest to look out for smart, evolving chatbots this year to not just help with customer services tasks but also to warm prospects, schedule appointments, make purchases, and so much more.
2. Effective Digital Video Marketing
Digital video marketing is going to stay on the top of the list of digital marketing trends in 2019 too. The sole reason behind is the fact that consumers love it and it is one of the most effective, entertaining, and addictive forms of content available online. The only drawback we could think of is the regularly changing video trends.
Luckily, for those interested in this form of digital marketing we have another great news for you guys. Social media platforms like Facebook, Instagram, and Youtube allow streaming live content that has been attracting far more real-time engagement than anything ever before. Thus, making it something worth giving a shot.
3. Artificial Intelligence Is The Future
Artificial intelligence is one of those digital marketing trends that are here to stay. Provided the current research & development it won’t be wrong to say the marketers are anticipating it as the future. And why should they not?
2019 will be the year to get it all right. This technology is going to get more responsive which is why digital marketing consultants suggest shifting your focus on trying to understand how AI can be used to understand your existing customers, potential prospects, as well as your competitors.
Which digital marketing trend are you most excited about?